St. John’s Gym owner under fire for calling customers “illiterate”

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Beyond Limits Fitness Centre ANU (Twist Fitness) gym in St. John’s is under fire after a shareholder, Brent D. Emanuel, is accused of verbally abusing a group of paying customers during a training session on April 20th, 2023.

According to a customer, who aired her dismay on the group, Customer Service in Antigua and Barbuda, Brent burst into the yoga room and began using profanity while demanding to know why the group was there. Despite the trainer’s attempts to explain the situation, the customer reported Brent continued to aggressively bark at the group, even going as far as to remove weights in a heated passion.

The group, who had been patronizing the gym due to its location, flexible hours, equipment, and trainers, were appalled and dismayed by Brent’s behavior. They questioned whether this was a reflection of how the gym operated towards paying customers.

However, the incident has left a bad taste in the mouths of the affected customers, who say they will no longer be patronizing or recommending the gym.

Brent, a shareholder at Beyond Limits Fitness Centre ANU (Twist Fitness) gym in St. John’s, has responded to allegations that he verbally abused a group of paying customers on April 20th, 2023.

In his response, Brent denies using profanity, stating that he used the phrase “illiterate” to describe the group.

He further claims that the members may have misunderstood the phrase as profanity due to their reading comprehension problems.

Brent also addressed the issue of payment, stating that his comments had nothing to do with how much or little a member is worth. He explained that he stands by his statement that the members’ fees do not justify their behavior, as they were vandalizing and damaging a space.

To support his claims, Brent attached a picture of a sign posted on the door to the space, which he claims has been up for over a year. He states that walking past the sign in shoes with weights is either illiteracy or deliberate vandalism, and that the public can decide which is more accurate.

The gym has yet to issue a response to Brent’s statement.

The response to Brent’s comments continues to pour in, with Marcella Andre, the founder and administrator of this page and a professional in customer service training, weighing in on the matter.

In a comment directed at Brent, Andre commended him for choosing to respond but noted that he had missed some basic elements in the whole concept of “customer service”.

She pointed out that several people throughout the thread as well as the initial post had mentioned the extreme heat of the establishment as a recurring and deeply felt pain point for customers, but instead of acknowledging this, Brent had skipped over the issue to defend the problematic treatment of the “paying customers”. She stressed that the customer’s comfort matters.

Andre went on to refute Brent’s emphasis on trespassing and people doing what they like, stating that the individuals were there with a trainer who was their green card, their access to enter where they were taken by said trainer.

If at all, the focus of Brent’s wrath and attention should have been the trainer. She also highlighted the importance of choosing how to respond to transgressions, stating that the way Brent had chosen to respond had revealed a lot about who he is, and that choice would have consequences.

Finally, Andre called on Brent to dismount his high horse, have a seat and ponder where things currently are, and apologize and do better. She concluded by stating that Brent had absolutely no right to make inferences about anyone, much less people who are supporting his establishment.

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10 COMMENTS

  1. Clearly this Brent guy is an arrogant low life fool who needs to crawl back in the hole he came from. I hope everyone stop going to that gym and any business he is found to be involved in unless he makes official apology!

  2. Lmaooo nobody cares i call all of them retarded and dunce and illiterate and am a paying customer, to write a whole article to put a gym under fire?

    Y’all have nothing better to do? Lmaoo so many go that same gym don’t do shit, complain about everything, they cry, they bitch. Weak people weak minds

    a man comes offer 24 hours and $100 a month in these times.

    Y’all gonna see me personally with a poster calling allllllll of u retarded every dam day if u mess up a good dam thing we got going with that gym.

    The hell is wrong with u ppl, every thing is damm problem. Water off, government ppl work for free, roads can’t ever fix right

    But u want interfere with a gym

    Y’all illiterate nfk

    Antiguans nationals themselves all just dam illiterate

    So englandese englandese bend your toes and touch your knees

    They dam deserve it cuz the amount of shit that paying customers has done while in that gym nobody talks about. Y’all need help

    Sick dunce country

    Spoiled poor ppl with Bastard sons and prostitution as daughters that can’t tell the difference with real life or selling they body for rent.

    • Don’t you think you are the dunce one ? You are the one who is kicking a dam fit’s over something that has nothing to do with you. and you have the heart to be called Antigua people dunce? come on this man is clearly disrespecting his customers people who’s is making the doors of his business open on a daily base and you have the heart to be talking shit like that? Smh is eather he riding you or bulling which ever one because I can’t see y you are bitching on that so.i hope you are been paid well for your service that you are aproviding to him and not just giving it away for a gym fee..smfh you sappy price of cloth ..

    • This is a lot of energy for something that doesn’t impact you…or does it? It looks like you’re the same person who wrote that sign that also makes no sense. Grammar matters, apostrophes make a difference.

  3. These comments are not it smh.
    But in my opinion 2 wrongs cant make a right, to my understanding they were damaging the area so acted how he did.

  4. Don’t you think you are the dunce one ? You are the one who is kicking a dam fit’s over something that has nothing to do with you. and you have the heart to be calling Antigua people dunce? come on this man is clearly disrespecting his customers people who’s is making the doors of his business opens on a daily base and you have the heart to be talking shit like that? Smh is eather he riding you or bulling you which ever one because I can’t see y you are bitching on that so.i hope you are been paid well for your services that you are providing to him and not just giving it away for a gym fee..smfh you sappy price of cloth ..

  5. I will continue to go to this gym. I feel so proud now that illiterate people are out and I hope more can be detected and take their leave.
    Something everyone should note is that this gym is an idiot proof gym, so please people, if you know you can be idiotic at times, please stay away, if you know you have any idiotic behavior, stay away. I wont want you there, others like myself wont want you there, you will not be welcomed there. Look for a gym that suits you, some other gym, maybe go in your backyard and pull grass on a morning, go sweep your house, go fetch water, go plant a garden, do something constructive with your time and at the same time youl’ll be building muscles and burning them carbs.

  6. We heard the shouting and we were like Wat The Hell :-0.
    We aren’t going back there. No time to cancel membership. We just wont go back. That anger and aggression he had towards those clients was unnecessary and scary.

    I’m avoiding any contact with him simply by staying away from that building. I asure you if they were Chinese he woulda never go on soooooooo.

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