Small Business Virtual Training Program Kicks off the Shopping Season and the Most Wonderful Time of the Year


Small businesses are the heartbeat of the economy. Whether you’re looking to start a small business or expand your current one, SamuelFields Consulting Group (SFCG), a mission driven, private consortium of business and finance experts, has developed a training program to help entrepreneurs prepare for Christmas and the start of a new tourist season.


SFCG will host a masterclass under the theme “The Gift of Knowledge: Key Finance and Marketing Tools That Small Businesses Need This Christmas.” This 2-hour virtual training program will be held on December 3rd at 5PM and will be open to existing or aspiring micro and small business owners.


The speakers on this panel will be:

Megan Samuel-Fields – CEO, SamuelFields Consulting Group

Martin Cave – Executive Director, Antigua and Barbuda Chamber of Commerce

Samoya Kirby – Media and Communications Professional

Jason Weste – Managing Director, Finance and Development Co Ltd.


Topics will include:

  • How to form partnerships to address the global supply chain issues.
  • Ways to tap into micro financing to bolster your business.
  • 5 “Money Musts” to strengthen your business.
  • Develop an effective social media campaign and build a powerful online presence and community.


Participants can REGISTER for the masterclass at: They will receive a FREE eBook from 𝙦𝙪𝙞𝙘𝙠𝙗𝙤𝙤𝙠𝙨 “5-step guide to kickstart your entrepreneurship journey.”

“As Antigua and Barbuda prepares to lift curfew restrictions, there is eagerness to usher in a new wave of business activity to recapture lost revenues.  This masterclass will cover key elements that small businesses need to educate themselves on entrepreneurial best practices, digital marketing  and micro financing options. Many businesses anticipate an economic rebound, but lack the tools to fully capitalize on it to grow their businesses,” said Megan Samuel-Fields, CEO of SFCG.


SFCG has also simultaneously launched a “Shop Local” campaign to highlight the range of unique, authentic product and service offerings that are available in Antigua and Barbuda. It will also emphasize the importance of supporting local enterprises, as a way to collectively help rebuild the economy. Shoppers who participate in the program will be eligible to win prizes from a list of 20 LIKKLE GIFT IDEAS.


As part of this Community Outreach Initiative, SFCG has partnered with West Indies Oil Company (WIOC), and Food Brokerage Services, champions of micro and small businesses. The program is also supported by the Antigua and Barbuda Chamber of Commerce and the Antigua and Barbuda Investment

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  1. A fantastic opportunity for those who are thinking about starting out in business, and for those who need more guidance, especially in around networking locally, nationally and if possibly globally.

    You cannot beat working for yourself (with no boss to answer to, and the confidence it gives you), but a word of caution, it’ll take a few year before you see any REAL returns on your investment (ROI), so don’t run before you can walk. However, perseverance is the key if you have something that people want, you’ll do ok … AND REMEMBER TOO REINVEST, REINVEST AND REINVEST SOME MORE.

    If you find starting out in business daunting, maybe a small dip into stocks & shares, and it will also give you an idea how companies operate.

    Good word of advice to look out for. Find a niche market that many businesses DO NOT COVER, or go into a popular business market … AND DO IT BETTER!

    Antigua doesn’t always have to rely on the tourist $$$$ – I FIRMLY BELIEVE THAT ANTIGUA CAN BE AN ECONOMIC POWERHOUSE IN THE FUTURE!

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