Digicel unwraps the gift that keeps on giving this Christmas


With the happiest time of the year just around the corner and everyone getting busy making their Christmas wish lists, Digicel is offering up the ultimate Christmas gift for its customers across the Caribbean and Central America in the form of The Gift that Keeps on Giving them access to stream movie after movie.

For this festive season, Digicel asked its customers for their Christmas wish list  – and this year, the number one Christmas wish was easy and affordable access to entertainment on their mobile phones whenever they want, wherever they go.

Digicel’s Gift that Keeps on Giving means when customers in Antigua and Barbuda activate a Quick Pick Bundle, they will get free access to Digicel’s PlayGo TV streaming app plus one hour free to stream all their favourite TV shows, movies and sports via its PlayGo app to their heart’s content. And because free means free, customers will never lose a single megabyte of their data to enjoy this one hour streaming pass.

In a nutshell,  customers will be unwrapping bundles containing up to 3GB of data, 300 Anywhere minutes and unlimited Digicel minutes, whatsapp messaging, unlimited rollover data and talk plus free access to stream from 18 premium channels and a library of over 3,000 On Demand content all in brilliant HD via the PlayGo TV app. Now they never have to miss the next big hit thing because they’re on the go.

And to ensure that customers have choice and control of their experience, Digicel is giving them three easy ways to continue streaming once they have used up their one free hour. They can continue streaming by using data from their bundle, by purchasing a PlayGo add-on or by using Wi-Fi.

Citing that this is not a promotion, but an offer that is here to stay, CEO of Digicel Antigua and Barbuda and Montserrat, Janice Sutherland said; “Our customers had a Christmas wish and we’re delighted to be granting it this year. This is all about putting the power in our customers’ hands giving them access to loads of amazing content and helping them stay connected to the things they love this season.”

Supporting Sutherland’s comments, research has shown that when it comes to time spent on mobile apps, people spend about 80% of their time on entertainment apps including music and movie streaming. Added to that, mobile apps like PlayGo, account for more than 50% of the time spent on digital media.

And now with the Gift of TV on the Go and the Gift of the Hottest Music, it means that mobile users across the region can get to be a part of this global phenomena thanks to Digicel’s Gift that Keeps on Giving.

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