Antigua Commercial Bank Chairperson Lorraine Headley-Raeburn Attains Doctorate In Business Administration

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Dr. Lorraine Raeburn

Dr. Lorraine Headley-Raeburn was awarded the Doctorate in Business Administration in December 2020 from the Sagicor Cave Hill School of Business and Management, University of the West Indies. 

Her research focused on how companies, particularly those in the hospitality industry, can use customer perspectives and feedback to boost the quality of their services and products, especially given the extensive use of online customer feedback mechanisms such as TripAdvisor and the growing influence of the voice of the customer. 

 

Her study adds to the body of work such that organizations can improve their marketplace identity and customer reputation, derive insight driven strategic objectives, and more ably utilize their strategic resources for competitive gain while enhancing both customer and stakeholder satisfaction. 

 

Her research also highlighted the fact that broad diversity matters at all levels of the organization and even more so at the governance and executive level, particularly in the area of diversity of thought and perspectives.   

 

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4 COMMENTS

  1. Congratulations Mrs. Reaburn. I trust you will be able to put your gained knowledge to good use in the bank as they are set to take over RBC/RBTT and get set to become a more regional bank. It’s about time an Antiguan Bank spread their wings across the border. First the OECS and their after CARICOm

  2. And Mrs. Reaburn just a little advise, get ready to have a JV with ECAB in the near future and kick that lazy son of a … from his throne. Thereafter you will set the stage for full takeover of ECAB and CUB

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