SOURCE: https://www.travelandtourworld.com/- Nikki Beach Resort & Spa Antigua, a $400m luxury development on Jolly Beach, promises unmatched Caribbean elegance with a beach club, branded residences, and world-class amenities.
Today, Nikki Beach Hospitality Group, in collaboration with the Ayre Group, announced the upcoming launch of Nikki Beach Resort & Spa Antigua, a major development that will transform Jolly Beach into a luxury destination. The $400 million project will include not only a 5-star resort but also the much-anticipated Nikki Beach Antigua Beach Club and branded Nikki Beach Residences, designed for those seeking a blend of modern elegance and the signature barefoot luxury lifestyle.
The project was revealed during a groundbreaking ceremony held at Jolly Beach, which is renowned for its mile-long stretch of powdery white sands and crystal-clear waters. The picturesque beach, located on the island’s beautiful west coast, is a perfect setting for this prestigious development. The project is expected to elevate Antigua’s status as a luxury Caribbean destination, providing visitors and residents alike with an extraordinary experience while offering breathtaking views and world-class amenities.
A New Era of Luxury in Antigua
“We look forward to introducing the Nikki Beach experience to the stunning island of Antigua, marking our first resort and residences in the Caribbean and our second beach club after Saint Barth. We look forward to expanding in the region and providing our guests with an exciting new destination where they can Celebrate Life with us, all while enjoying Antigua’s natural beauty, rich culture, and vibrant community,” said Lucia Penrod, Cofounder, CEO and Owner of Nikki Beach Hospitality Group.
Calvin Ayre, Chairman of the Ayre Group, explained, “This soon-to-be-developed 5-star hotel on the beachfront of Antigua is poised to become an unforgettable destination in the region, combining luxury, convenience, and modern living. As guests enter the property, they will be immediately immersed in its idyllic atmosphere and breathtaking ocean views.”
Redefining the Antigua Experience
Nikki Beach Resort & Spa Antigua will be an anchor for Antigua’s tourism development, offering a high-end destination for both visitors and local residents. The resort’s design is a collaboration with HKS Architects and ROAM Interior Design, globally recognized firms specializing in hospitality and entertainment design. Their work on the project will reflect the local culture, natural beauty, and community spirit, ensuring that the resort fits harmoniously into its environment.
Once completed, the property will boast an impressive range of facilities, including 82 luxury hotel rooms and suites, 181 branded residences featuring studios, apartments, and beachfront villas. The residences will range from one to four bedrooms, giving guests various options for enjoying the resort’s offerings. In total, the resort will offer 263 resort keys, accommodating up to 876 guests. Owners of the branded residences will also have the opportunity to participate in a rental program, allowing them to share the Nikki Beach experience with others while benefiting financially.
The signature Nikki Beach Antigua Beach Club will be the heart of the resort, featuring a boat drop-off point, making it convenient for visitors arriving by sea. The property will also offer five additional dining outlets, ranging from casual beachside eateries to fine dining experiences. Health and wellness will be central to the resort’s offerings, with the Nikki Spa providing guests access to cutting-edge treatments including cryo, hyperbaric, hydrothermal, red-light, and IV therapies. Additionally, a state-of-the-art gym, the Tone Gym, will cater to guests looking to maintain their fitness during their stay.
A High-End Investment in Local Communities
The scale of the development is expected to have a transformative effect on Antigua’s local economy. With around 300 long-term jobs created in the hospitality sector and hundreds of additional construction jobs, the resort is expected to provide significant employment opportunities for locals. Furthermore, the team behind the project is committed to sourcing as much of its workforce and supply chain from Antigua as possible, ensuring that local talent and resources are utilized in its development.
The Honourable Charles “Max” Fernandez, Minister of Tourism, stated that, “The project will create significant local employment, both directly and indirectly, which is particularly welcome post the global pandemic wreaking havoc on the hospitality industry.”
Shaping the Future of Antigua’s Tourism
The Honourable Gaston Browne Prime Minister – Antigua and Barbuda added, “I welcome Nikki Beach Hospitality Group’s 5-Star tourism development project to the shores of Antigua. Nikki Beach is a luxury brand that is celebrated for its cutting-edge architecture, contemporary dining, and amenities. The construction of this hotel will accelerate the transformation of Antigua and Barbuda as a luxury destination here in the Caribbean. I am sure many inquisitive travellers will want to enjoy the Nikki Beach experience here in Antigua. Nikki Beach ranks so highly among travellers with exquisite taste, that the outcome of its presence here will be mutually beneficial to all stakeholders.”
The groundbreaking of this project is scheduled for later this month, with the construction expected to take approximately 36 months, targeting a grand opening in 2028. The sales launch of the Nikki Beach Residences is set for Fall 2025, with Blueprint Global leading the marketing and sales efforts for these luxury properties. The residences, like the resort itself, are expected to attract discerning buyers from across the globe who are looking for a unique investment opportunity in one of the Caribbean’s most desirable locations.
An Iconic Destination in the Making
Nikki Beach Resort & Spa Antigua promises to be more than just another luxury resort. It will represent the pinnacle of Caribbean lifestyle, combining modern comforts with the laid-back charm of Antigua. Whether you are a guest staying at the resort, enjoying the vibrant atmosphere of the beach club, or living in one of the exquisite branded residences, the Nikki Beach experience will offer a blend of excitement, relaxation, and indulgence.
For both locals and visitors, the new development will serve as a symbol of Antigua’s ongoing evolution as a premier travel destination. From its pristine beaches to the vibrant local culture, Antigua has much to offer, and Nikki Beach Resort & Spa will play a pivotal role in shaping the island’s future as a hub of luxury and hospitality. The partnership between the Ayre Group and Nikki Beach Hospitality Group marks a significant milestone, and the future of this partnership is set to elevate the Caribbean to new heights of luxury tourism.
A Vision for the Future
The unveiling of Nikki Beach Resort & Spa Antigua signals the start of an exciting new chapter for Antigua’s tourism sector. The combination of world-class architecture, state-of-the-art amenities, and Nikki Beach’s distinctive lifestyle brand promises to set a new benchmark for luxury in the Caribbean. With its bold vision and commitment to sustainability, community engagement, and local investment, the project will have lasting benefits for the island’s economy and its people.
As Nikki Beach prepares to expand its footprint in the region, Antigua is on the cusp of becoming one of the most sought-after luxury destinations in the Caribbean, attracting discerning travelers from around the world.
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