How the internet helped unite the world’s entertainment

There once was a time when entertainment was naturally regionalized, and the choice of film, TV, and music altered drastically depending on where you were in the world. But the advent of the internet and its growing rate of penetration in developing countries is helping to change all that.

In this article, we will explore how trends across entertainment media are changing the way Antiguans engage with their favorite titles, and how the borders that once restricted our tastes and choices are slowly being eroded.

Global streaming

Platforms like Netflix have played a key role in helping to internationalize many of the latest films and TV shows. The platform, which started life as a DVD rental service, is now enjoyed in all four corners of the world, including on our own island.

The selection of available movies and TV shows can still differ depending on where you are in the world, although many viewers are able to use a VPN connection in order to unlock their favorite titles, while a growing number of Netflix exclusives are available everywhere.

The latest data shows that Netflix has close to 200m subscribers globally. While Apple and Disney’s recent entries into the streaming marketplace will ensure the sector continues to grow, and expose the latest titles to a bigger international audience than ever before.

Do you speak my language?

For decades, the US music charts have been almost completely dominated by English-speaking artists, but this trend is also changing, with a growing number of American listeners open to the prospect of adding international musicians to their playlists.

Despacito, a collaboration between Puerto Rican artists Luis Fonsi and Daddy Yankee, was a mega-hit on American soil and hit the top of the charts in territories around the world, including here in Antigua. The track is recognized as one of the biggest-selling Spanish-language tracks of all time and has helped to popularize the Latin pop genre in new marketplaces.

Platforms like Spotify are playing a key role in helping artists and songs achieve international success, while Netflix is also playing a key role in helping to boost genres like Anime – originally from Japan – with mainstream audiences in Europe and North America.

Regionally speaking

Of course, there is still a call for regionalized offerings, and guides are readily prepared for local audiences. Where a particular product is new to a certain area, specialist platforms are often launched to help locals learn about what’s available.

For example, in the world of online casino gaming, this website helps residents in New Jersey, USA, understand what NJ online casinos are available to them. This is particularly important as regulations in America dictate how the industry is allowed to operate state by state.

These guides also help players discover the offers available when they are just starting out and allow them to make an informed decision about where to deposit their money. Platforms like this retain an important role in helping introduce new international audiences to media they are not familiar with.

Here in Antigua, we have access to a larger range of digital platforms than ever before, exposing our population to the best in international culture. And though we will always cherish our home-grown stars, it’s great to have unlocked a new

Advertise with the mоѕt vіѕіtеd nеwѕ ѕіtе іn Antigua!
We offer fully customizable and flexible digital marketing packages.
Contact us at [email protected]