{"id":174324,"date":"2023-05-23T08:14:52","date_gmt":"2023-05-23T12:14:52","guid":{"rendered":"https:\/\/antiguanewsroom.com\/?p=174324"},"modified":"2023-05-23T08:14:52","modified_gmt":"2023-05-23T12:14:52","slug":"world-turtle-day-provides-many-lessons-about-business-leadership-and-longevity","status":"publish","type":"post","link":"https:\/\/antiguanewsroom.com\/world-turtle-day-provides-many-lessons-about-business-leadership-and-longevity\/","title":{"rendered":"World Turtle Day Provides Many Lessons about Business Leadership and Longevity"},"content":{"rendered":"
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Tuesday May 23rd<\/sup> is celebrated as World Turtle Day and the islands of Antigua and Barbuda are fortunate to host important populations of hawksbill, green, and leatherback turtles. We appreciate turtles for their rich, diverse history and their contributions to our ecosystem. \u00a0We often think of turtles as creatures that move at a \u201cslow and steady pace to win the race.\u201d\u00a0\u00a0But to make progress a turtle must also stick its neck out, <\/strong>and when we consider some of the characteristics of turtles, it provides a great analogy for strategies to manage a successful business.\u00a0 Many believe that in business, the best thing to do is to \u201ccreep into the safety of our shell,\u201d stick to what we know and what we have always done. But by continuously doing the same thing we will only achieve the same results.<\/p>

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Turtles Live Long, are Determined and Focus on a Long-Term Strategy<\/strong><\/p>\n

Survival in business is about making long-term decisions by investing in and developing the right people, creating new products and services, gauging competitor\u2019s activities and staying on top of new marketing tools and techniques. And just as we must protect turtles from manmade and natural impacts in their various habitats, we must also make prudent decisions to protect the long-term viability of the business.<\/p>

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What stops us from being as resilient as a turtle?<\/strong><\/p>

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If we examine our marketing strategies, there are reasons why many organizations do NOT get it right…<\/p>\n