{"id":168969,"date":"2022-08-14T09:23:04","date_gmt":"2022-08-14T13:23:04","guid":{"rendered":"https:\/\/antiguanewsroom.com\/?p=168969"},"modified":"2025-03-10T21:19:14","modified_gmt":"2025-03-11T01:19:14","slug":"the-plumber-google-ads-guide-everything-you-need-to-know","status":"publish","type":"post","link":"https:\/\/antiguanewsroom.com\/the-plumber-google-ads-guide-everything-you-need-to-know\/","title":{"rendered":"The plumber google ads Guide: Everything You Need To Know"},"content":{"rendered":"
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If you\u2019re a plumber, you know that advertising your business online is essential to getting new customers. The question is: how do you get people to notice your ads? That\u2019s where Google AdWords comes in. This guide will give you everything you need to know about setting up and optimizing your AdWords account and managing Google Ads for plumbing<\/a>, including keywords and campaign structures. ASAP Restoration Scottsdale<\/a> offers their expert services to those in need of water damage repair in Scottsdale.<\/p>

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Understanding Google AdWords<\/strong><\/h2>\n

Google AdWords is a pay-per-click (PPC) advertising platform that allows you to bid on search terms and keywords.<\/p>\n

It’s different from other advertising platforms in that it allows you to target users who are searching for businesses like yours, rather than targeting them based on their demographic or geographic location.<\/p>

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Your Account Structure and Settings<\/strong><\/h2>\n

You can also set up your account structure and settings by clicking on the gear symbol in the top right corner of your AdWords account, then selecting Account Settings.<\/p>

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Once in this section, click on “Account Structure” under “Accounts.”<\/p>\n

You will see a drop-down menu with three options: My Client Accounts (if you manage multiple clients), Shared Account (if you share an AdWords account with another user) and Shared Businesses (if you manage multiple businesses). Select whichever option applies to you.<\/p>

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Keyword research is one of the most important parts of creating a successful plumber google ads<\/strong><\/a> campaign. It’s also one of the most overlooked aspects of SEO, but it can make or break your ad performance and ultimately determine how much money your business makes.<\/p>\n

Keywords are simply words people type into Google when looking for something specific, like “plumber near me” or “best plumbing services.” The goal is to show up in these searches so you get traffic from people who want what you offer–and then convert those clicks into leads or sales!<\/p>

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For example, if you’re a plumber who offers service for bathroom remodels, then “bathroom remodeling services” is a great keyword to include in your ad copy. If you want to target local customers, make sure your keywords are relevant to their location as well! Plumbing Services The plumbing services you offer should be listed as part of your ad text–but which ones?<\/p>

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PPC Campaigns<\/strong><\/h2>\n

A PPC campaign is a group of ads that share the same objective and budget. You can create a single ad group with multiple keywords, or multiple ad groups with different sets of keywords. When you’re setting up your first PPC campaign, it’s best to keep things simple by creating one ad group with one keyword per line item in your spreadsheet (more on how to do this later).<\/p>\n

While we will talk about how to set up an account in more detail later on in this guide, here are some basics:<\/p>\n