ACB Caribbean Joins Soca Sangria as Official Financial Services Partner

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Soca Sangria is proud to welcome ACB Caribbean as the Official Financial Services Partner for our highly anticipated 2025 staging. As a Pure Sweetness tier sponsor, ACB Caribbean will bring a full suite of merchant services to the event, including cashless payment solutions designed to elevate the patron experience at Soca Sangria. Marketing Machine is especially proud to highlight this partnership, as a valued customer of this leading financial institution. This collaboration underscores ACB Caribbean’s ongoing commitment to supporting culture, community, and celebration in Antigua and Barbuda.

As ACB Caribbean marks an impressive 70 years of banking excellence, the partnership with Soca Sangria represents the perfect launch to a year of anniversary celebrations.

Marita S. Laurent, Senior Manager of Marketing & Corporate Communications at ACB Caribbean, expressed the bank’s enthusiasm for the collaboration:

 “ACB Caribbean is excited to come on board as the Official Financial Services Partner for Soca Sangria. This event marks one of the many ways we are kicking off a year of activities leading up to our 70th anniversary on October 20. As we celebrate seven decades of trusted banking, Soca Sangria is the perfect opportunity to connect with the community we proudly serve. The event embodies energy, creativity, and togetherness, and we are delighted to align our brand with such a vibrant celebration.”

Producer of Soca Sangria and CEO of The Marketing Machine, Chalita Rose, welcomed the partnership and thanked ACB Caribbean for their ongoing investment in the community and entertainment industry.

“We are grateful to ACB Caribbean for joining us at the Pure Sweetness level. Their support means a great deal, not just to Soca Sangria, but to the wider entertainment industry. It is always encouraging to see a proudly local institution like ACB Caribbean championing events that bring people together, and we are excited to celebrate this milestone year with them.”

Soca Sangria, set for November 2nd at the Coolidge Cricket Grounds, will feature a fusion of music, culture, and unforgettable experiences, headlined by Kes the Band and Tian Winter with their full live bands. With ACB Caribbean’s support, the event is poised to deliver a truly sweet celebration for patrons and partners alike.

Here’s to 70 years of ACB Caribbean and the Pure Sweetness of Soca Sangria – a perfect pairing of tradition and celebration.

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